Client

Consumer Packaged Goods

Digital technologies are fundamentally changing how CPG companies compete and manage their brand perception among increasingly discerning consumers whose shopping habits are changing. The companies succeeding in this landscape are those who can stay ahead of new trends in consumptive habits while developing clearly defined strategies for targeted, lasting growth.

By supporting leadership across strategy, organization, operations, and marketing, we work with you to build sustained value and increase profits. Through digitization or value-chain optimization, we help your operations perform with more agility at a lower cost. Our data analytics – built through Machine Learning and underpinned by industry expertise – provide meaningful, actionable insights into your consumer’s needs, empowering you to develop marketing strategies for sustainable growth.

How we Help

Marketing & Sales

Consumer-Driven Decisions

Unlock the value of your consumer transaction data. We help CPG companies to define which decisions they want to improve, find ways to creatively source the relevant data, gather it into a clean ‘ready-to-analyze' state, transition legacy systems to access data insights, and turn data insights into front-line action.
Find out more
Consumer-Driven Decisions

Operations

Intelligent Operations

Remove silos in your supply chain and pave the way for integrated decision-making through digitization. We help to implement the newest generation of integrated supply-chain-management tools, machine learning to automate RCA in-service failure, and advanced, cloud-based planning systems to work across multiple tiers, in real-time.
Find out more
Intelligent Operations

Marketing & Sales

Mastering Omnichannels

Respond in a meaningful and timely way to consumer behavior with a robust omnichannel strategy. We help to define which channels should be emphasized within specific markets. We ensure minimization of conflicts across your channels through aligning incentives, processes, and promotions to ensure consistent brand messaging. We close your consumer feedback loop to exceed customer expectations.
Find out more
Mastering Omnichannels

Get in touch

Thank you for your interest in ColdAxom. Please fill out this form and we will be in touch.